Immerse yourself in the golden era of West Coast hip-hop as we pay homage to the iconic 1992 album, The Chronic. The 2-tone colorway captures the essence of the album (and the famous wrapping papers).

Our suspiciously happy mascot is back! The Dubz Chronic New Era 9Fifty Snapback features a 3D embroidered white hoodie and gold tooth Dubz graphic on the front, gold and blue Westside Love logo on the back, tan visor, blue undervisor, and a gold New Era logo on the left side of a white cap.

The 9Fifty and 59Fifty shape has been the standard of baseball hats since 1954, and New Era is the official cap of Major League Baseball.